overview pasted image Awareness

aklimakhatun786

A product and are ready to buy. In the first phase, they were familiarized with your brand. In the second phase, they interacted with your page. During the purchase decision, they would view your product overview or pricing. These website visitors can be targeted very specifically. For this we are now creating a new target group. pasted image This time select “Website Traffic.” pasted image Select “People who visited a specific website.” pasted image It will look like that: pasted image You should only target users who have viewed your product page or price overview because these users are close to making a purchase decision.


Enter the appropriate URL to only target visitors who are ready to buy. Now you have created three target groups and can target advertising for each stage of the sales funnel to automatically move users from one stage to the next. Create philippines photo editor multiple ads for each stage of the sales funnel Now you can create multiple targeted ads for each stage of the sales funnel to avoid having to make changes and improvements to your ads on a daily basis. Thanks to this strategy, you can target each user until they finally take advantage of your offer. Since we have set up one target group for each phase, new users are constantly joining us.




Content works in which phase of the customer journey? Here is an  stage content is typically low-cost lead magnets, such as: B. an e-book or a white paper. The content then gradually becomes more valuable and must be tailored to the prospect's needs at that stage of the sales funnel. Awareness phase indicators People who are in the awareness phase don't want to buy your product yet, so your ads should be kept simple. Select the “Brand Awareness” option in Facebook Ads Manager . pasted image In the next step, select the first target group that you created. pasted image Now you have to choose a format for your ad. pasted image.